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Archive for June, 2011

Custom Website Design That Motivates Converts And Ranks

When creating a website from scratch it is best to make a custom website outline before you begin the design process. You must determine 3 things before you begin. Who is your target audience why should they buy from you and what will your visitors be looking for when they arrive on your web site. I challenge you to start on a blank sheet of paper and write down these three things.

Knowing your target audience is key this will help you to figure out what motivates your audience and how to design your website around their specific desires. If you are selling a service to a successful business audience maybe low costs aren’t needed as a focus. If you are selling ipods to the college student demographic it is time to take pricing in to consideration. A successful custom website design is only as successful as the visitor deems it.

Next you must offer something that sets your company apart when a visitor lands on your web site. With the internet shopping around is so incredibly simple so you must set your self apart. Unfortunately offering free shipping is no longer the fixall solution to obtain a visitor’s order! Think of other things you can do to motivate your consumers to purchase. For example if a customer is buying an Ipod why not offer 20 in free sound downloads? I am sure you can work out some sort of deal with a music store to get those credits for half or a third of the price! If you are selling shammies to wash a car offer your visitors a free car freshener or something like that this would often times only cost .50 or so bought in bulk.

Next you need to find out what a visitor wants to see immediately when they land on your web site. Are they looking to find a specific product fast and if so how will you sell that consumer within the next 15 seconds. Literally internet shoppers give about that much time to be sold on a product. If your visitors are landing on your home page looking for Ipod’s they need to find out instantly that you are offering something special to that visitor and that is the reason they should buy from you. Don’t be afraid to make bold statements that are extremely noticeable to your consumers.

Next lets talk about getting visitor’s to your web site and gaining top search engine rankings. This is not an easy task however there are many things you can do to begin becoming a successful internet entrepreneur.

Google will often times sandbox a new website to the internet and not allow top rankings immediately. So you must figure out a strategy to bring extra visitor’s to your web site without organic search rankings. Try to consider paid advertising through companies like google yahoo and msn. Paid advertising campaigns allows you to buy clicks for certain key terms you believe your consumers would be looking for.

You must also implement a search engine optimization strategy to start improving organic search engine results. Work hard to gain links to your site by exchanging links with other web sites composing articles for submission and other tactics. You can also get ecommerce web sites in to google shopping and many comparison shopping websites rather easily these days which can drive business your way. This takes time and persistance plan on writing an article every saturday morning talking about your products and linking to your web site. Make sure to include good key words in the article title and description that relate to your web site. Also make sure to include your main key words in the link to your site.

Hopefully this synopsis helped best of luck with your custom web site design.

About the writer:nbsp;nbsp;Joel McLaughlin
Dataflurry Internet Solutions

Custom Website Design Development Search Engine Optimization SEO Paid Advertising Pay Per Click Campaigns

Advanced SEO Services

Advanced SEO Services comprise the best practices in designing and optimizing a website so that it will be found in the top of the search engine results of the major search engines. By ranking high in the search engine results your website is bound to receive abundant traffic and the chances of success of your online business is greatly improved. There are many factors that contribute to the position that you rank in the search engines. I will review a few of the factors.

Among some of the more common features that would prevent a new website from attaining a top ranking are the age of the website the number of sites linking into the website the number of visitors the site is attracting currently and the popularity of the website. With newer websites these are factors can’t be controlled. With website redesigns that want updating you may not run into the problem. Things that comprise advanced SEO web design include the following:

Comprehensive Keyword Research The SEO consultants must learn about your business and the products and services that you offer. Using the best tools available online they should research the words and phrases pertaining to your business that attract the most searches. Ultimately the business owner and the SEO expert should decide on the words that will provide the most visitors to the website.

Competitive Website Analysis One of the first things that must be done is to make a detailed study of the top websites competing for the search terms that will be most beneficial in attracting visitors to your website.

Create Rich Content The SEO company should provide content that is both keyword rich and search engine friendly. You should also contribute content to your website because you know more about your own business that anyone else. This collaboration is always good however if you choose not to do this because of other obligations your SEO company can do it themselves or outsource it to one of the many SEO copywriting services that are available.

Meta Tag Optimization Met tags should be optimized using only “white hat”. acceptable search engine methods. We continue to believe that the Meta Tags do hold importance although some feel that it is no longer the case.

We feel that HTML/CSS website format and coding is the preferred method of website structure and navigation. The most acceptable means in Web 2.0 navigation and coding methods are also preferred. This allows for a simple navigational structure and user experience. The easier the visitor and search engine spiders can navigate your website the better the experience and result.

Search Engine Submission The website should be submitted to the various search engines. All submissions should be done by hand and we do believe that any automated submission of any kind should be used. It is not necessary to submit to thousands of search engines like some advertise. You need only to submit to the main search engines which bring the majority of all online traffic such as Google Yahoo AOL MSN and Ask.com.

Monthly Reporting Services Google Analytics we believe is the preferred tracking program for concise reporting and planning a good Internet marketing planning. The statistics found can be translated into an optimum marketing plan which can be is tweaked as the statistical results require.

Advanced Internet Marketing Plan You need to devise a concise Internet marketing plan that will achieve optimum ROI and the success of your business online. The main objective should be to grow your business online and deliver an excellent user experience.

About the writer:nbsp;nbsp;Arnie Katz is the author of this article. He is Director of Search Engine Optimization www.webinternetmarketingservices.com a leading SEO Web design and Internet and social media marketing company. He is a prolific writer and has also served as SEO for several other Web design and development companies. He can be reached at

The Importance Of Web Hosting Reviews

Web hosting reviews contain wide selection of reviews and comments which helps a person to pick the right web hosting company. In other words web hosting reviews are actual customer comments about specific web hosting companies which helps you to decide to purchase a great web hosting company all by yourself. A web hosting review can be positive as well as negative. It is on this basis you will be able to decide the right web hosting company for you.

The competition in a web hosting industry is growing and many web hosting companies are dishonest where they treat their customers in an unacceptable manner. Hence one definitely needs to read web hosting reviews so that the level of support of web hosting companies is revealed. Web hosting reviews can be considered as a method to find honest web hosting companies. It also makes a customer aware of many other important things that a customer should know about the web hosting company. Web hosting reviews save valuable time since you as a customer would other wise spend on investigating a web hosting company which is definitely a time consuming act.

A web hosting review site can be basically termed as a place where real people have expressed their feelings about the companies with which they hosted their website. It is on their basis of their experience you can decide on your own about choosing the web hosting company that you feel is good for you. However let me also inform you that many web hosting reviews which talk good about a particular web hosting company by posting good ratings or are seen on top 10 or top 20 web hosting companys lists may not be necessary true. Are you surprise with the above mentioned statement? Well its the fact. Certain low profile web hosting companies manage to be at the top because they pay to be listed there. There are web hosting companies which run their affiliate programs and offer among the highest affiliate commissions in the web hosting industry. So such companies dont get ranked on the basis of the quantity of service although they claim to but ranking is done on the basis of the size of the commission. In other words the companies offering the highest commissions usually make it on the top list.

Now let us come back to the positive reviews. There are many web hosting companies of which not many reviews are to be found about them. So being big is not enough to be rated as good or one of the best. It is only when they are supported by their genuine credible reviews; a person would then like to choose that particular website.

Normally you as a customer would not use the service of a company simply because the company is big. You would like to use a web hosting company that has happy customers. This will prove that the company actually provides what it has promised and this will create chances for you to be happy customers. Once you get to know different views of people about a particular web hosting company you can then make your own opinion. There are also certain websites which contain only reviews of various people who have shared their experience with their web hosting companies. Now such websites have been purely created for people to value various web hosting companies under one roof. They dont have to spend time searching. These website contain recent credible reviews. Also these website contains those web hosting companies which have positive reviews in the web hosting forums. So based on what you read on this special type of website containing genuine web hosting reviews you can go ahead to sign up to use the web hosting service of a particular web hosting company without thinking twice.

About the writer:  Web Hosting Geeks provides independent customer reviews of the top web hosting providers host uptime statistics best web hosting awards tutorials articles and more. For more information about web hosting visit WebHostingGeeks.com